Making key ingredients shine was the goal of this product photography session for skincare company OY-L. As a brand that values natural and botanical ingredients in their formulas, the goal was to showcase those components in their most natural form. Representing pomegranate seed oil with a whole fruit, for example, gave vibrancy to this brand imagery and clearly communicated each product’s story. Specific attention to light and shadow, as well as a neutral backdrop, complimented their minimalistic packaging.

Get to know OY-L here.

Illustrated elements provide a unique opportunity to tell the stories of products. In working with Bridge Nine Candle Co., an artisanal and woman-owned candle company located in Portland, Oregon, my focus was to highlight each candle’s personality and scent profile in an innovative way. These hand-drawn visuals brought a creative and engaging element to the brand’s social media profiles, website, and print marketing. Emphasizing their signature teal shade in each piece added the perfect personal touch.

Explore Bridge Nine Candle Co. here.

A lot goes into telling a brand story. Product photography that takes your brand personality into consideration can take that message much farther. For Brü Grooming, a Vancouver, Washington based company that is crafting high quality contemporary takes on grooming classics, this meant capturing their Pacific Northwest roots, timeless barbering influence and attention to quality.

Get to know Brü and explore their product line here.

There is always a way to creatively solve visual marketing hangups. This project, done in collaboration with Story of Mar, proves just that. When her client Good Life Juice, an organic + cold pressed juice company out of Nanaimo, British Columbia, approached her about a way to visually represent their stockists without the use of logos that may compete with Good Life’s own brand image, she knew illustration was the answer. I came in to bring the concept to life through architecture-style sketches of a selection of their stockist’s storefronts.

Check out Good Life Juice and their mouth-watering selection of juices here!

Bunny’s Buddies is a Non-Profit based in San Diego, California that works to rescue, rehabilitate, and find loving homes for dogs threatened by the dog meat trade in countries like China and South Korea. I worked with the soulful founder, Amanda, to create hand-drawn creative marketing assets such as their logo, Instagram story highlight icons, and announcements for donation options. We worked together to capture her love of all things girly and glam, as well as her first fur-baby, Hudson (Golden Retriever pictured above).

Meet adoptable pups and learn about Bunny’s Buddies here.